Professional hair cosmetics without sulfates or silicones: is high performance possible?

For years, professional haircare relied on ingredients such as sulfates and silicones for one simple reason: they work.

They deliver deep cleansing, instant shine, and a salon-recognizable sensorial experience. However, advances in cosmetic formulation and growing awareness of environmental impact and scalp balance have opened up new possibilities.

Today the question is no longer whether those ingredients work.
The question is: can we achieve the same professional performance without them?

At Greensoho, we believe we can.

What does “sulfate-free” really mean in professional hairdressing?

Sulfates are surfactants used to create foam and remove dirt and buildup. In professional settings they have been common due to their cleansing power.

However, effective cleansing doesn’t depend solely on using sulfates. It depends on the complete surfactant system and how it’s formulated.

In today’s vegan professional haircare, there are plant-derived alternatives that make it possible to:

  • Cleanse deeply without disrupting the scalp’s balance
  • Maintain natural hydration
  • Respect colored or sensitized hair
  • Reduce the tight, dry feeling after washing

A well-formulated sulfate-free professional shampoo can deliver consistent technical results, with a gentler, more balanced experience.

Silicone-free hair products: real shine, no buildup

Silicones have traditionally been used to create a film over the hair fiber that provides immediate shine and smoothness.

But true shine doesn’t rely only on a surface coating. It depends on how light reflects off an aligned, balanced fiber.

In silicone-free professional formulation we work with:

  • Plant-based lipids
  • Biodegradable conditioning actives
  • Technologies that support fiber alignment

The result is hair with natural movement, a lightweight feel, and shine without accumulation.

For salon professionals, this means greater control in subsequent services and a more authentic feel for the client.

Responsible beauty in hairdressing: more than a trend

Responsible beauty isn’t a fashion—it’s an evolution of the industry.

It involves:

  • Vegan formulas
  • Carefully selected naturally derived ingredients
  • Responsible processes
  • Respect for hair and the environment

In professional hairdressing, this cannot come at the expense of performance. Stylists need products that deliver:

  • Technical repeatability
  • Long-lasting results
  • Control during work
  • Confidence in every application

Vegan professional haircare must meet the same technical standards as any conventional formulation.

It’s not about demonizing ingredients

It’s important to understand that progress in cosmetics isn’t about labeling what came before as wrong.

It’s about moving forward.

Sulfates and silicones are part of the history of hair formulation. Today, there are alternatives that align better with a conscious and responsible vision.

Choosing to formulate without them doesn’t mean working from fear—it means working from innovation.

Professional performance through balance

At Greensoho, we combine naturally derived ingredients with advanced formulation to develop products designed specifically for salon professionals.

Our approach is clear:

  • Vegan
  • Sulfate-free
  • Silicone-free
  • With real efficacy

Because true luxury in professional haircare isn’t found in artifice, but in balance.

Less excess.
More discernment.
Better results.